Everyday personal care and hygiene products are the focus of Kimberly-Clark. Its brands include Huggies nappies, Kleenex tissues, Kotex feminine care, Cottonelle and Scott bathroom tissue and towels, and Depend and Poise incontinence products. It also supplies workplace hygiene products to businesses. Its goods reach consumers mainly through supermarkets, mass retailers, drugstores and online stores, and the company is organised into North American and international personal care and family care operations.
Revenue comes from consumer products and professional supplies delivered to retailers and distributors. It was $16.6 billion over the last twelve months, and growth was -1.0% a year over the last three years, so sales have contracted. The operating margin is 15.2%, and the business earns a profit of 24% on the capital invested in it. Net debt is 1.7 times EBITDA. A dividend is paid, with a yield of 4.5%. On the site's X-Ray Score it receives 50 out of 100.
52-wk range $92.42 – $123.09Volume 5,599,713Daily, split-adjusted
Vitals
Market cap$36.7B
52-week range$92.42 – $123.09
Volume (last day)5,599,713
P/E (TTM)18.8
EBIT / EV yield5.8%
Free-cash-flow yield4.9%
Dividend yield4.5%
Revenue (TTM)$16.6B
Net income (TTM)$2.0B
Operating margin15.2%
Return on capital24.1%
Debt incl. leases$6.5B
Cash & securities$956M
Debt = borrowings plus lease liabilities. Cash & securities = cash, equivalents and short-term marketable securities (long-term securities are not counted, so net cash can be understated for companies that hold large long-term investments). Net debt = debt minus cash & securities. Source: latest SEC 10-Q/10-K. EBIT / EV yield = operating profit divided by market cap plus net debt.
Fair value estimate
$119middle half of models $99 – $134
Fair+5.7% to fair value
Average of the 13 valuation models that pass our checks: multiples, discounted cash flow, dividend discount and earnings power value. A model more than 100% above or 60% below the price is left out as unrealistic. Model uncertainty is High, based on how far apart the models are. Undervalued or Overvalued means the gap to fair value is more than 17.5%.
A model estimate, not a price target or recommendation. Inputs: risk-free 5.13%, equity risk premium 4.30% (Damodaran). How it works.
What this means
Average business, fairly priced
The price sits inside our fair-value band. A high score does not guarantee a good outcome; it shifts the odds a little. Use the checklist as a prompt for your own research.
Before you invest · decision checklist
Ticked boxes are filled in from our data; the rest are yours to answer.
The five-lens scan
Every score explained in one sentence, ranked against Consumer Staples peers. Open a lens to see the numbers behind it.
Strong: 70 to 100Fair: 50 to 69Weak: under 50No score: not enough data
ValuationFair
57/100
Priced about in line with its sector.
See the numbers →
EBIT / EV yield5.8%
Free-cash-flow yield4.9%
Fair value vs price1.1×
GrowthWeak
30/100
Growing slower than most of its sector.
See the numbers →
Revenue growth (3y)-1.0%
EPS growth (3y)2.0%
Growth consistency40%
ProfitabilityFair
68/100
Returns on capital are typical for its sector.
See the numbers →
Return on invested capital24.1%
Operating margin15.2%
Gross profitability32.9%
Financial healthWeak
39/100
Balance sheet is more stretched than most peers.
See the numbers →
Piotroski F-Score5 / 9
Net debt / EBITDA1.7×
Interest cover10.7×
DividendsWeak
44/100
Dividend is modest or less certain than peers.
See the numbers →
Dividend yield4.5%
Dividends vs free cash flow93%
Dividend growth2.1%
Quarterly results: last 6 quarters
-6.3%Mar '25
-1.6%Jun '25
+0.1%Sep '25
-0.6%Dec '25
+2.7%Mar '26
+0.6%Jun '26
Revenue against the same quarter a year earlier. Latest quarter revenue $4.2B, diluted EPS $1.04.
Other Household Products companies by X-Ray Score.
SWOT analysis: Kimberly Clark Corp
Strengthsinside the company
Return on invested capital is 24.1%, against a median of 15.1% for industry peers.
Operating margin of 15.2% is well above the 10.2% median of industry peers, a sign of pricing power or lower costs.
Weaknessesinside the company
Revenue has fallen 1.0% a year over three years while industry peers grew 2.5%.
Opportunitiesvaluation and setting
Trades at 19.1x earnings, 45% below the 34.8x median of industry peers.
Threatsvaluation and setting
Valuation uncertainty is high: the models give widely different values, so the fair value range is wide.
Written by fixed rules from the figures on this page and the peer table below: filings, our fair value, the sector climate and the price trend. It summarises the data, it is not a forecast or advice.
Compare KMB with peers and sector
Medians of 3 Household Products peers and of 28 Consumer Staples stocks in our universe.
Largest peers (X-Ray Score): CL57, CHD47, CLX24.
Metric
KMB
Peers
Sector
X-Ray Score (out of 100)
50
47
51
Valuation
57
–
53
Growth
30
61
49
Profitability
68
44
51
Financial health
39
–
54
Dividends
44
45
51
Sector leaders: highest X-Ray Score in Consumer Staples
KMB ranks #17 of 29 in Consumer Staples and #2 of 4 in Household Products by X-Ray Score. A higher score is stronger on our five pillars; it is a ranking of facts, not a forecast.
Green means better than the peer median, red worse (only where a higher or lower figure is clearly better). A dash means too few companies report the figure. P/E, EV/EBITDA and price changes are not graded: a different level is not good or bad by itself.
Factor ratings for KMB
Each factor is rated by where KMB stands among the 29 Consumer Staples stocks in our universe.
Rating against the sector
Goodthe top third of these stocks
Averagethe middle third of these stocks
Badthe bottom third of these stocks
"Beats" is the share of those stocks it is ahead of.
Against its own history
The last columns set today's figure against the company's own median of its last five financial years:
▲ Betterbetter than its usual level
▼ Worseworse than its usual level
≈ In linewithin its usual range
For valuation factors Good means cheaper than most of the sector and Better means cheaper than usual for this company, which is not the same as a bargain.
In total: 7 Good · 9 Average · 7 Bad of 23Growth: 0 · 1 · 2Profitability: 3 · 2 · 0Financial strength: 0 · 2 · 2Valuation: 2 · 2 · 1Cash flow: 1 · 2 · 1Efficiency: 1 · 0 · 1
Factor
KMB
Rating
Sector median
Own 5-year median
Against own history
Growth
Revenue growth, 3 years a year
−1.0%
Badbeats 30%
+2.3%
–
–
Revenue growth, last year
−2.1%
Badbeats 20%
+2.2%
−2.0%
≈ In line
EPS growth, 3 years a year
+2.0%
Averagebeats 50%
+2.0%
–
–
Profitability
Gross margin
36.8%
Averagebeats 46%
38.7%
36.0%
≈ In line
Operating margin
15.2%
Averagebeats 61%
11.0%
13.6%
▲ Better
Net margin
11.8%
Goodbeats 70%
6.9%
11.4%
≈ In line
Return on invested capital
24.1%
Goodbeats 76%
15.2%
–
–
Return on equity
111.7%
Goodbeats 94%
18.6%
303.0%
▼ Worse
Financial strength
Net debt / EBITDA
1.7x
Averagebeats 66%
2.0x
2.5x
▲ Better
Interest cover
10.7x
Averagebeats 44%
11.8x
9.2x
▲ Better
Current ratio
0.91
Badbeats 27%
1.04
0.80
▲ Better
Piotroski F-score
5 / 9
Badbeats 21%
6 / 9
–
–
Valuation
P/E ratio
19.1x
Goodbeats 72%
25.0x
23.3x
▲ Better
Price / book
21.4x
Badbeats 6%
4.5x
52.6x
▲ Better
Price / sales
2.3x
Averagebeats 41%
1.8x
2.5x
≈ In line
EV / EBITDA
13.3x
Goodbeats 67%
15.2x
17.0x
▲ Better
Free cash flow yield
4.9%
Averagebeats 52%
4.8%
4.9%
≈ In line
Cash flow
Free cash flow margin
11.0%
Averagebeats 60%
9.3%
11.0%
≈ In line
Cash from operations / net income
1.70
Averagebeats 56%
1.54
1.41
▲ Better
Free cash flow growth, 3 years a year
−4.1%
Badbeats 22%
+11.0%
–
–
Accruals (lower is better)
−7.4%
Goodbeats 83%
−4.2%
–
–
Efficiency
Inventory turnover
6.8x
Goodbeats 73%
5.3x
7.0x
≈ In line
Days sales outstanding
41 days
Badbeats 26%
35 days
41 days
≈ In line
These ratings compare companies with each other and describe the past; they are not a forecast, a recommendation or part of the X-Ray Score. A factor is left out when its data is missing or meaningless (for example a P/E on negative earnings). A dash in the history columns means fewer than three usable years.
Fundamentals checklist
● 2 Good · ● 9 Average · ● 5 Bad
Cash quality
Earnings backed by cashGood
Free-cash-flow yieldAverage
Risk models
Altman Z''Average
Piotroski F-ScoreBad
Growth
EPS growth (3y)Average
Free-cash-flow growth (3y)Bad
Revenue growth (3y)Bad
Growth consistencyBad
Balance sheet
Current ratioBad
Net debt / EBITDAAverage
Interest coverAverage
Valuation
Fair value vs priceAverage
EBIT / EV yieldAverage
Profitability
Return on invested capitalGood
Operating marginAverage
Gross profitabilityAverage
Each check is graded against the company's sector, not a fixed number. Checklist score 52/100.
Financials
FY21
FY22
FY23
FY24
FY25
Revenue
$19.4B
$17.0B
$17.1B
$16.8B
$16.4B
Operating income
$2.6B
$2.3B
$1.9B
$2.7B
$2.4B
Net income
$1.8B
$1.9B
$1.8B
$2.5B
$2.0B
Operating cash flow
$2.7B
$2.7B
$3.5B
$3.2B
$2.8B
Operating margin
13.2%
13.6%
11.2%
16.1%
14.3%
Free cash flow
$1.7B
$1.9B
$2.8B
$2.5B
$1.6B
Diluted EPS
$5.35
$5.72
$5.21
$7.55
$6.07
Fiscal years, from SEC filings.
Technical summary
Daily
Strongly bullish
12 bullish · 1 neutral · 3 bearish
Weekly
Strongly bullish
9 bullish · 1 neutral · 2 bearish
Monthly
Neutral
4 bullish · 1 neutral · 3 bearish
Moving averages (daily)
SMA 10
104.9
Bullish
EMA 10
105.8
Bullish
SMA 20
100.8
Bullish
EMA 20
103.2
Bullish
SMA 50
102.4
Bullish
EMA 50
102.5
Bullish
SMA 100
104.2
Bullish
EMA 100
102.6
Bullish
SMA 200
100.8
Bullish
EMA 200
103.5
Bullish
Oscillators (daily)
RSI (14)
67.42
Neutral
MACD (12, 26)
2.38
Bullish
Momentum (12)
14.17
Bullish
Stochastic %K (14)
86.66
Bearish
Williams %R (14)
-13.34
Bearish
CCI (20)
143.1
Bearish
Pivot points (classic, last session)
S3
105.6
S2
107.3
S1
108.7
Pivot
110.4
R1
111.8
R2
113.4
R3
114.9
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.
Dividends
Paid, last 12 months
5.10 USD
Yield on today's price
4.63%
Frequency
Quarterly
Next ex-dividend date
Not announced
Ex-dividend date
Amount per share
1.2800
1.2800
1.2800
1.2600
1.2600
1.2600
1.2600
1.2200
1.2200
1.2200
1.2200
1.1800
Ex-dividend dates and amounts from EODHD. Shown as declared, before tax.
The eight funds with the largest weight in KMB among the ETFs we cover, from each fund's latest SEC Form N-PORT (quarter-end positions, so they can be months old). All ETFs.
KMB stock splits
KMB has split its stock 2 times since 1992. The latest was a 2-for-1 split on 3 Apr 1997.