Rockwell Automation provides industrial automation and digital transformation products for manufacturers. Its offerings include programmable controllers and drives, sensors, industrial software and engineering and support services, many under the Allen-Bradley and FactoryTalk names. Customers are factories and process plants in industries such as automotive, food and beverage, life sciences and oil and gas, reached through distributors, system integrators and direct teams. Its operations are grouped into intelligent devices, software and control, and lifecycle services segments.
Revenue comes from hardware, software licences and subscriptions, and services that customers add over the life of a plant. Sales were $9.0 billion over the last twelve months, with growth of 2.4% a year across the last three years. The operating margin is 22.7%, and the business earns a profit of 27% on the capital invested in it. Net debt is 1.2 times EBITDA. A dividend is paid, with a yield of 1.3%. On the site's X-Ray Score it receives 47 out of 100.
52-wk range $347.53 – $497.36Volume 1,471,893Daily, split-adjusted
Vitals
Market cap$47.3B
52-week range$347.53 – $497.36
Volume (last day)1,471,893
P/E (TTM)39.7
EBIT / EV yield4.1%
Free-cash-flow yield3.2%
Dividend yield1.3%
Revenue (TTM)$9.0B
Net income (TTM)$1.2B
Operating margin22.7%
Return on capital26.9%
Debt incl. leases$3.3B
Cash & securities$479M
Debt = borrowings plus lease liabilities. Cash & securities = cash, equivalents and short-term marketable securities (long-term securities are not counted, so net cash can be understated for companies that hold large long-term investments). Net debt = debt minus cash & securities. Source: latest SEC 10-Q/10-K. EBIT / EV yield = operating profit divided by market cap plus net debt.
Fair value estimate
$359middle half of models $315 – $412
Fair−15.2% to fair value
Average of the 14 valuation models that pass our checks: multiples, discounted cash flow, dividend discount and earnings power value. A model more than 100% above or 60% below the price is left out as unrealistic. Model uncertainty is Medium, based on how far apart the models are. Undervalued or Overvalued means the gap to fair value is more than 17.5%.
A model estimate, not a price target or recommendation. Inputs: risk-free 5.13%, equity risk premium 4.30% (Damodaran). How it works.
What this means
Average business, fairly priced
The price sits inside our fair-value band. A high score does not guarantee a good outcome; it shifts the odds a little. Use the checklist as a prompt for your own research.
Before you invest · decision checklist
Ticked boxes are filled in from our data; the rest are yours to answer.
The five-lens scan
Every score explained in one sentence, ranked against Industrials peers. Open a lens to see the numbers behind it.
Strong: 70 to 100Fair: 50 to 69Weak: under 50No score: not enough data
ValuationWeak
24/100
Expensive against its sector on earnings and cash flow.
See the numbers →
EBIT / EV yield4.1%
Free-cash-flow yield3.2%
Fair value vs price0.8×
GrowthWeak
36/100
Growing slower than most of its sector.
See the numbers →
Revenue growth (3y)2.4%
EPS growth (3y)-1.3%
Growth consistency50%
ProfitabilityFair
68/100
Returns on capital are typical for its sector.
See the numbers →
Return on invested capital26.9%
Operating margin22.7%
Gross profitability39.7%
Financial healthFair
64/100
Balance sheet is in typical shape for its sector.
See the numbers →
Piotroski F-Score8 / 9
Net debt / EBITDA1.2×
Interest cover14.7×
DividendsWeak
46/100
Dividend is modest or less certain than peers.
See the numbers →
Dividend yield1.3%
Dividends vs free cash flow41%
Dividend growth4.4%
Quarterly results: last 6 quarters
-5.9%Mar '25
+4.5%Jun '25
+13.8%Sep '25
+11.9%Dec '25
+11.9%Mar '26
+7.9%Jun '26
Revenue against the same quarter a year earlier. Latest quarter revenue $2.3B, diluted EPS $3.65.
Other Electrical Components & Equipment companies by X-Ray Score.
SWOT analysis: Rockwell Automation, Inc
Strengthsinside the company
Return on invested capital is 26.9%, against a median of 11.0% for industry peers.
Operating profit covers interest 15x, so debt costs are a small drag.
Passes 8 of the 9 Piotroski tests, which points to improving profitability, funding and efficiency.
Weaknessesinside the company
No clear weakness in the figures we track.
Opportunitiesvaluation and setting
Dividends use only 41% of free cash flow, which leaves room to raise them.
Threatsvaluation and setting
No specific threat is flagged by our checks; general market and interest-rate risk still applies.
Written by fixed rules from the figures on this page and the peer table below: filings, our fair value, the sector climate and the price trend. It summarises the data, it is not a forecast or advice.
Compare ROK with peers and sector
Medians of 5 Electrical Components & Equipment peers and of 80 Industrials stocks in our universe.
Largest peers (X-Ray Score): ETN41, EMR49, VRT58, BE32, AME48.
Metric
ROK
Peers
Sector
X-Ray Score (out of 100)
47
48
51
Valuation
24
27
48
Growth
36
76
51
Profitability
68
35
50
Financial health
64
49
49
Dividends
46
49
53
Sector leaders: highest X-Ray Score in Industrials
ROK ranks #52 of 81 in Industrials and #4 of 6 in Electrical Components & Equipment by X-Ray Score. A higher score is stronger on our five pillars; it is a ranking of facts, not a forecast.
Green means better than the peer median, red worse (only where a higher or lower figure is clearly better). A dash means too few companies report the figure. P/E, EV/EBITDA and price changes are not graded: a different level is not good or bad by itself.
Factor ratings for ROK
Each factor is rated by where ROK stands among the 81 Industrials stocks in our universe.
Rating against the sector
Goodthe top third of these stocks
Averagethe middle third of these stocks
Badthe bottom third of these stocks
"Beats" is the share of those stocks it is ahead of.
Against its own history
The last columns set today's figure against the company's own median of its last five financial years:
▲ Betterbetter than its usual level
▼ Worseworse than its usual level
≈ In linewithin its usual range
For valuation factors Good means cheaper than most of the sector and Better means cheaper than usual for this company, which is not the same as a bargain.
In total: 8 Good · 5 Average · 10 Bad of 23Growth: 0 · 0 · 3Profitability: 4 · 1 · 0Financial strength: 2 · 1 · 1Valuation: 0 · 0 · 5Cash flow: 2 · 2 · 0Efficiency: 0 · 1 · 1
Factor
ROK
Rating
Sector median
Own 5-year median
Against own history
Growth
Revenue growth, 3 years a year
+2.4%
Badbeats 32%
+5.6%
–
–
Revenue growth, last year
+0.9%
Badbeats 24%
+4.5%
+10.5%
▼ Worse
EPS growth, 3 years a year
−1.3%
Badbeats 30%
+5.7%
–
–
Profitability
Gross margin
49.1%
Goodbeats 78%
38.0%
46.6%
≈ In line
Operating margin
22.7%
Goodbeats 77%
17.5%
20.4%
▲ Better
Net margin
13.4%
Averagebeats 55%
12.8%
12.0%
▲ Better
Return on invested capital
26.9%
Goodbeats 76%
14.9%
–
–
Return on equity
34.4%
Goodbeats 69%
23.7%
34.2%
≈ In line
Financial strength
Net debt / EBITDA
1.2x
Goodbeats 69%
1.8x
1.7x
▲ Better
Interest cover
14.7x
Averagebeats 46%
21.4x
10.9x
▲ Better
Current ratio
1.08
Badbeats 30%
1.25
1.08
≈ In line
Piotroski F-score
8 / 9
Goodbeats 86%
6 / 9
–
–
Valuation
P/E ratio
39.4x
Badbeats 15%
28.9x
26.9x
▼ Worse
Price / book
13.5x
Badbeats 20%
6.2x
9.3x
▼ Worse
Price / sales
5.3x
Badbeats 27%
3.5x
3.7x
▼ Worse
EV / EBITDA
21.2x
Badbeats 29%
18.5x
19.8x
≈ In line
Free cash flow yield
3.2%
Badbeats 22%
3.8%
3.3%
≈ In line
Cash flow
Free cash flow margin
16.8%
Averagebeats 63%
13.8%
13.4%
▲ Better
Cash from operations / net income
1.44
Averagebeats 56%
1.39
0.93
▲ Better
Free cash flow growth, 3 years a year
+25.8%
Goodbeats 76%
+14.5%
–
–
Accruals (lower is better)
−4.8%
Goodbeats 67%
−3.2%
–
–
Efficiency
Inventory turnover
3.7x
Averagebeats 39%
4.0x
3.5x
≈ In line
Days sales outstanding
79 days
Badbeats 20%
57 days
82 days
≈ In line
These ratings compare companies with each other and describe the past; they are not a forecast, a recommendation or part of the X-Ray Score. A factor is left out when its data is missing or meaningless (for example a P/E on negative earnings). A dash in the history columns means fewer than three usable years.
Fundamentals checklist
● 7 Good · ● 2 Average · ● 7 Bad
Cash quality
Earnings backed by cashGood
Free-cash-flow yieldBad
Risk models
Altman Z''Average
Piotroski F-ScoreGood
Growth
EPS growth (3y)Bad
Free-cash-flow growth (3y)Good
Revenue growth (3y)Bad
Growth consistencyBad
Balance sheet
Current ratioBad
Net debt / EBITDAGood
Interest coverAverage
Valuation
Fair value vs priceBad
EBIT / EV yieldBad
Profitability
Return on invested capitalGood
Operating marginGood
Gross profitabilityGood
Each check is graded against the company's sector, not a fixed number. Checklist score 50/100.
Financials
FY21
FY22
FY23
FY24
FY25
Revenue
$7.0B
$7.8B
$9.1B
$8.3B
$8.3B
Operating income
$1.6B
$1.2B
$1.9B
$1.6B
$1.7B
Net income
$1.4B
$932M
$1.4B
$953M
$869M
Operating cash flow
$1.3B
$823M
$1.4B
$864M
$1.5B
Operating margin
23.2%
15.4%
21.3%
19.3%
20.4%
Free cash flow
$1.1B
$682M
$1.2B
$639M
$1.4B
Diluted EPS
$11.58
$7.97
$11.95
$8.28
$7.67
Fiscal years, from SEC filings.
Technical summary
Daily
Strongly bearish
1 bullish · 4 neutral · 11 bearish
Weekly
Neutral
6 bullish · 1 neutral · 5 bearish
Monthly
Strongly bullish
6 bullish · 1 neutral · 1 bearish
Moving averages (daily)
SMA 10
428.5
Bearish
EMA 10
429.8
Bearish
SMA 20
434.8
Bearish
EMA 20
431.3
Bearish
SMA 50
431.0
Bearish
EMA 50
434.3
Bearish
SMA 100
446.5
Bearish
EMA 100
434.5
Bearish
SMA 200
424.5
Bearish
EMA 200
420.3
Bullish
Oscillators (daily)
RSI (14)
44.27
Neutral
MACD (12, 26)
-1.50
Bearish
Momentum (12)
-5.96
Bearish
Stochastic %K (14)
23.60
Neutral
Williams %R (14)
-76.40
Neutral
CCI (20)
-95.89
Neutral
Pivot points (classic, last session)
S3
403.8
S2
410.7
S1
417.3
Pivot
424.2
R1
430.8
R2
437.7
R3
444.2
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.
Dividends
Paid, last 12 months
5.52 USD
Yield on today's price
1.30%
Frequency
Quarterly
Next ex-dividend date
Not announced
Ex-dividend date
Amount per share
1.3800
1.3800
1.3800
1.3800
1.3100
1.3100
1.3100
1.3100
1.2500
1.2500
1.2500
1.2500
Ex-dividend dates and amounts from EODHD. Shown as declared, before tax.
The eight funds with the largest weight in ROK among the ETFs we cover, from each fund's latest SEC Form N-PORT (quarter-end positions, so they can be months old). All ETFs.