Deckers Outdoor Corp (DECK)

Consumer Discretionary · Footwear · US stock · S&P 500 component

$85.28 ▼ -0.21 (0.25%)

At close 22 Oct 2026 · USD · Volume 8,124,763

Interactive chart Research report Forecast ranges Pro workspace SEC filings Historical data

Fair valueUndervalued

$123 +43.7% to fair value

$61fair band $104–$149$184

Day's range

$84.21 – $87.92

52-week range

$77.20 – $122.29

About Deckers Outdoor Corp

Deckers Outdoor designs and markets footwear and related apparel and accessories under a small group of brands, including UGG and HOKA. It sells through wholesale partners such as department and specialty stores, and through its own websites and retail stores. Revenue comes from product sales, and the business depends on seasonal demand, brand appeal and the strength of its relationships with retail customers around the world.

Over the last twelve months Deckers Outdoor Corp reported revenue of $5.5 billion. Over three years revenue has grown by 14.7% a year. The operating margin is 22.7%. Return on invested capital is 142%. It does not pay a dividend. The X-Ray Score is 85 out of 100. Return on invested capital describes how much profit the business earns relative to the money put into it.

Price chart

Interactive chart Historical data & CSV

52-wk range $77.20 – $122.29Volume 8,124,763Daily, split-adjusted

Vitals

Market cap$11.8B

52-week range$77.20 – $122.29

Volume (last day)8,124,763

P/E (TTM)12.1

EBIT / EV yield12.3%

Free-cash-flow yield9.5%

Dividend yieldNo dividend

Revenue (TTM)$5.5B

Net income (TTM)$1.0B

Operating margin22.7%

Return on capital141.6%

Debt incl. leasesData missing

Cash & securities$1.6B

Debt = borrowings plus lease liabilities. Cash & securities = cash, equivalents and short-term marketable securities (long-term securities are not counted, so net cash can be understated for companies that hold large long-term investments). Net debt = debt minus cash & securities. Source: latest SEC 10-Q/10-K. EBIT / EV yield = operating profit divided by market cap plus net debt.

Fair value estimate

$123middle half of models $103 – $137

Undervalued +43.7% to fair value

Average of the 13 valuation models that pass our checks: multiples, discounted cash flow, dividend discount and earnings power value. A model more than 100% above or 60% below the price is left out as unrealistic. Model uncertainty is Medium, based on how far apart the models are. Undervalued or Overvalued means the gap to fair value is more than 17.5%.

Price $85

Undervalued < $104Fair $104 – $149Overvalued > $149

P/E multiple

$97

P/B multiple

$98

P/S multiple

$103

EV/EBITDA multiple

$104

EV/EBIT multiple

$125

EV/revenue multiple

$99

10-year DCF, EBITDA exit

$137

5-year DCF, EBITDA exit

$125

10-year DCF, revenue exit

$134

5-year DCF, revenue exit

$122

10-year DCF, growth exit

$150

5-year DCF, growth exit

$141

Earnings power value

$158

A model estimate, not a price target or recommendation. Inputs: risk-free 5.13%, equity risk premium 4.30% (Damodaran). How it works.

What this means

Strong business at an attractive price

Our models put fair value above today's price, but models can be wrong, so check the business first. A high score does not guarantee a good outcome; it shifts the odds a little. Use the checklist as a prompt for your own research.

Before you invest · decision checklist

I understand how this company makes money Business quality is average or better ✓ 82 The price is not above fair value $123 fair value Debt looks manageable Revenue has been growing 14.7% a year Profits are backed by cash There are no red flags none raised I know what share of my savings this would be

Ticked boxes are filled in from our data; the rest are yours to answer.

The five-lens scan

Every score explained in one sentence, ranked against Consumer Discretionary peers. Open a lens to see the numbers behind it.

Strong: 70 to 100Fair: 50 to 69Weak: under 50No score: not enough data

Valuation Strong

94/100

Cheap against its sector on earnings and cash flow.

See the numbers →

EBIT / EV yield12.3%

Free-cash-flow yield9.5%

Fair value vs price1.4×

Growth Strong

83/100

Growing faster than most of its sector.

See the numbers →

Revenue growth (3y)14.7%

EPS growth (3y)29.5%

Growth consistency100%

Profitability Strong

75/100

Earns high returns on the capital it uses.

See the numbers →

Return on invested capital141.6%

Operating margin22.7%

Gross profitability82.6%

Financial health Strong

88/100

Balance sheet looks strong: debt is well covered.

See the numbers →

Piotroski F-Score7 / 9

Interest coverNo interest cost

Dividends None

–/100

Pays no dividend.

See the numbers →

Quarterly results: last 6 quarters

+6.5%

Mar '25

+16.9%

Jun '25

+9.1%

Sep '25

+7.1%

Dec '25

+9.6%

Mar '26

+5.7%

Jun '26

Revenue against the same quarter a year earlier. Latest quarter revenue $1.0B, diluted EPS $0.94.

SWOT analysis: Deckers Outdoor Corp

Strengthsinside the company

Return on invested capital is 141.6%, against a median of 24.2% for sector peers.
Operating margin of 22.7% is well above the 14.8% median of sector peers, a sign of pricing power or lower costs.
Revenue has grown 14.7% a year over three years (median 6.4% for sector peers).
Earnings per share have compounded at 29.5% a year over three years.

Weaknessesinside the company

No clear weakness in the figures we track.

Opportunitiesvaluation and setting

Trades at 11.6x earnings, 45% below the 21.1x median of sector peers.
The price is 44% below our fair value estimate, with the gap larger than the margin we allow for error.

Threatsvaluation and setting

No specific threat is flagged by our checks; general market and interest-rate risk still applies.

Written by fixed rules from the figures on this page and the peer table below: filings, our fair value, the sector climate and the price trend. It summarises the data, it is not a forecast or advice.

Compare DECK with peers and sector

Medians of 46 Consumer Discretionary peers and of 46 Consumer Discretionary stocks in our universe. Largest peers (X-Ray Score): AMZN 42, TSLA 28, HD 40, MCD 53, TJX 55, BKNG 70.

Metric	DECK	Peers	Sector
X-Ray Score (out of 100)	85	50	50
Valuation	94	48	48
Growth	83	50	50
Profitability	75	52	52
Financial health	88	49	49
Dividends	–	52	52

Sector leaders: highest X-Ray Score in Consumer Discretionary

DECK ranks #1 of 47 in Consumer Discretionary by X-Ray Score. A higher score is stronger on our five pillars; it is a ranking of facts, not a forecast.

Company	X-Ray Score
#1 DECK Deckers Outdoor Corp (this stock)	85
#2 LULU lululemon athletica inc.	76
#3 BKNG Booking Holdings Inc.	70
#4 LVS Las Vegas Sands Corp	64
#5 CMG Chipotle Mexican Grill Inc	64

Metric	DECK	Peers	Sector
P/E ratio	11.6x	21.1x	21.1x
PEG ratio	0.39	2.12	2.12
Price / book	5.1x	7.5x	7.5x
Price / sales	2.1x	2.2x	2.2x
EV / EBITDA	7.7x	15.1x	15.1x
Price / free cash flow	10.6x	22.9x	22.9x
Dividend yield	–	1.9%	1.9%
Gap to our fair value	+43.7%	+3.5%	+3.5%

Metric	DECK	Peers	Sector
Price change, 1 month	+6.8%	+4.0%	+4.0%
Price change, 3 months	−16.8%	+0.1%	+0.1%
Price change, 6 months	−20.8%	−2.6%	−2.6%
Price change, 1 year	−15.5%	−6.9%	−6.9%

Metric	DECK	Peers	Sector
Market value	$11.8B	$42.3B	$42.3B
Revenue (last 12 months)	$5.5B	$18.2B	$18.2B
EBITDA (last 12 months)	$1.3B	$2.9B	$2.9B
Net income (last 12 months)	$1.0B	$1.7B	$1.7B
Free cash flow (last 12 months)	$1.1B	$1.8B	$1.8B

Metric	DECK	Peers	Sector
Revenue growth, last year	+9.8%	+4.9%	+4.9%
Revenue growth, 3 years a year	+14.7%	+6.4%	+6.4%
EPS growth, 3 years a year	+29.5%	+2.7%	+2.7%
Free cash flow growth, 3 years a year	+34.0%	+10.7%	+10.7%
Dividend growth	–	+6.4%	+6.4%

Metric	DECK	Peers	Sector
Gross margin	57.8%	41.2%	41.2%
EBITDA margin	24.0%	17.7%	17.7%
Operating margin	22.7%	14.8%	14.8%
Net margin	18.4%	11.4%	11.4%
Return on invested capital	141.6%	24.2%	24.2%
Return on equity	44.1%	34.5%	34.5%

Metric	DECK	Peers	Sector
Net debt / EBITDA	–	1.8x	1.8x
Interest cover	327.8x	22.4x	22.4x
Current ratio	2.7x	1.1x	1.1x
Piotroski F-score (0 to 9)	7	6	6

Green means better than the peer median, red worse (only where a higher or lower figure is clearly better). A dash means too few companies report the figure. P/E, EV/EBITDA and price changes are not graded: a different level is not good or bad by itself.

Factor ratings for DECK

Each factor is rated by where DECK stands among the 47 Consumer Discretionary stocks in our universe.

Rating against the sector

Goodthe top third of these stocks

Averagethe middle third of these stocks

Badthe bottom third of these stocks

"Beats" is the share of those stocks it is ahead of.

Against its own history

The last columns set today's figure against the company's own median of its last five financial years:

▲ Betterbetter than its usual level

▼ Worseworse than its usual level

≈ In linewithin its usual range

For valuation factors Good means cheaper than most of the sector and Better means cheaper than usual for this company, which is not the same as a bargain.

In total: 15 Good · 4 Average · 3 Bad of 22 Growth: 3 · 0 · 0 Profitability: 4 · 1 · 0 Financial strength: 3 · 0 · 0 Valuation: 3 · 2 · 0 Cash flow: 2 · 1 · 1 Efficiency: 0 · 0 · 2

Factor	DECK	Rating	Sector median	Own 5-year median	Against own history
Growth
Revenue growth, 3 years a year	+14.7%	Good beats 83%	+6.5%	–	–
Revenue growth, last year	+9.8%	Good beats 79%	+4.9%	+16.3%	▼ Worse
EPS growth, 3 years a year	+29.5%	Good beats 96%	+4.0%	–	–
Profitability
Gross margin	57.8%	Good beats 76%	42.5%	55.6%	≈ In line
Operating margin	22.7%	Good beats 83%	14.9%	21.6%	≈ In line
Net margin	18.4%	Good beats 84%	11.4%	17.7%	≈ In line
Return on invested capital	141.6%	Good beats 99%	24.6%	–	–
Return on equity	44.1%	Average beats 65%	35.3%	36.0%	▲ Better
Financial strength
Interest cover	327.8x	Good beats 99%	25.3x	50.0x	▲ Better
Current ratio	2.75	Good beats 94%	1.10	3.54	▼ Worse
Piotroski F-score	7 / 9	Good beats 76%	6 / 9	–	–
Valuation
P/E ratio	11.6x	Good beats 92%	21.1x	20.4x	▲ Better
Price / book	5.1x	Average beats 60%	7.2x	6.8x	▲ Better
Price / sales	2.1x	Average beats 50%	2.1x	3.4x	▲ Better
EV / EBITDA	7.7x	Good beats 90%	15.0x	–	–
Free cash flow yield	9.5%	Good beats 83%	4.3%	4.7%	▲ Better
Cash flow
Free cash flow margin	20.2%	Good beats 88%	10.8%	19.2%	≈ In line
Cash from operations / net income	1.18	Bad beats 22%	1.37	1.08	≈ In line
Free cash flow growth, 3 years a year	+34.0%	Good beats 79%	+12.1%	–	–
Accruals (lower is better)	−4.6%	Average beats 40%	−5.3%	–	–
Efficiency
Inventory turnover	2.9x	Bad beats 33%	4.2x	4.0x	▼ Worse
Days sales outstanding	25 days	Bad beats 31%	14 days	25 days	≈ In line

These ratings compare companies with each other and describe the past; they are not a forecast, a recommendation or part of the X-Ray Score. A factor is left out when its data is missing or meaningless (for example a P/E on negative earnings). A dash in the history columns means fewer than three usable years.

Fundamentals checklist

● 14 Good · ● 1 Average · ● 0 Bad

Cash quality

Earnings backed by cashAverage

Free-cash-flow yieldGood

Risk models

Altman Z''Good

Piotroski F-ScoreGood

Growth

EPS growth (3y)Good

Free-cash-flow growth (3y)Good

Revenue growth (3y)Good

Growth consistencyGood

Balance sheet

Current ratioGood

Interest coverGood

Valuation

Fair value vs priceGood

EBIT / EV yieldGood

Profitability

Return on invested capitalGood

Operating marginGood

Gross profitabilityGood

Each check is graded against the company's sector, not a fixed number. Checklist score 86/100.

Financials

	FY22	FY23	FY24	FY25	FY26
Revenue	$3.2B	$3.6B	$4.3B	$5.0B	$5.5B
Operating income	$565M	$653M	$928M	$1.2B	$1.3B
Net income	$452M	$517M	$760M	$966M	$1.0B
Operating cash flow	$172M	$537M	$1.0B	$1.0B	$1.2B
Operating margin	17.9%	18.0%	21.6%	23.6%	23.1%
Free cash flow	$121M	$456M	$944M	$958M	$1.1B
Diluted EPS	$16.26	$3.23	$4.86	$6.33	$7.02

Fiscal years, from SEC filings.

Technical summary

Daily

Neutral

7 bullish · 4 neutral · 5 bearish

Weekly

Strongly bearish

1 bullish · 1 neutral · 10 bearish

Monthly

Strongly bearish

1 bullish · 1 neutral · 6 bearish

Moving averages (daily)

SMA 10	85.17	Bullish
EMA 10	84.92	Bullish
SMA 20	82.40	Bullish
EMA 20	83.74	Bullish
SMA 50	83.83	Bullish
EMA 50	85.67	Bearish
SMA 100	93.95	Bearish
EMA 100	90.70	Bearish
SMA 200	99.92	Bearish
EMA 200	96.92	Bearish

Oscillators (daily)

RSI (14)	55.15	Neutral
MACD (12, 26)	0.91	Bullish
Momentum (12)	4.43	Bullish
Stochastic %K (14)	67.77	Neutral
Williams %R (14)	-32.23	Neutral
CCI (20)	82.42	Neutral

Pivot points (classic, last session)

79.98

82.10

83.69

Pivot

85.80

87.39

89.51

91.10

Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.

ETFs that hold DECK

ETF	Share of the fund
VFLO VictoryShares Free Cash Flow	0.97%
CALF Pacer US Small Cap Cash Cows 100	0.90%
SPHB Invesco S&P 500 High Beta	0.82%
VBK Vanguard Small-Cap Growth	0.39%
XLY Consumer Discretionary Select Sector S...	0.35%
AVLV Avantis U.S. Large Cap Value	0.35%
QUAL iShares MSCI USA Quality Factor	0.34%
QGRO American Century U.S. Quality Growth	0.32%

The eight funds with the largest weight in DECK among the ETFs we cover, from each fund's latest SEC Form N-PORT (quarter-end positions, so they can be months old). All ETFs.