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London Stock Exchange · UK · Updated after 27 Oct 2026 close

Adidas AG

0OLD · London Stock Exchange · prices in EUR
EUR 158.05▼ -2.00 (1.25%)
Research report

About Adidas AG

Adidas is a German sportswear company that designs, makes and sells athletic footwear, clothing and accessories. Its products range from running shoes and football boots to training wear and lifestyle apparel, sold under the Adidas brand and formerly under Reebok. Customers include professional athletes, sports teams, amateur sportspeople and everyday consumers, reached through own retail stores, franchise partners and sporting goods retailers. The company is based in Herzogenaurach, Germany, and markets its goods around the world.

On this site Adidas AG appears as a stock on the London Stock Exchange (UK), code 0OLD, with prices in euros (EUR). Our dividend records, which start in 2019, show payments in 7 different calendar years. The Market X-Ray on this page is price-based and compares it with other stocks on the same exchange; it does not measure how healthy the business is.

51/ 100
Market X-Ray · price-based
Fair price profile
Ranks #1978 of 3788 on the London Stock Exchange · confidence High
What this score is, and is not
It describes how this stock has traded: trend, momentum, risk, liquidity and dividends, each ranked against the other stocks on its own exchange. It does not measure how healthy or cheap the business is. That fundamental X-Ray needs financial statements, which we do not have for UK yet.
TrendWeak
49/100
Below its long-term averages and far from its highs.
See the numbers →
Above 200-day average2.7%
From 52-week high-15.6%
MomentumWeak
41/100
Lagging most stocks on this exchange.
See the numbers →
3-month return-11.6%
6-month return17.1%
12-month, skipping last month-20.0%
Stability (higher is calmer)Fair
50/100
Typical risk for this exchange.
See the numbers →
Volatility, 1 year (lower is calmer)33.8%
Worst drawdown, 1 year (smaller is calmer)-30.1%
LiquidityStrong
84/100
Trades actively.
See the numbers →
Avg daily value traded40.43M EUR
Zero-volume days0.0%
IncomeWeak
36/100
Dividend is small or irregular.
See the numbers →
Dividend yield1.8%
Years with dividends5
Price-based X-Ray. The fundamental X-Ray (financial health, valuation, growth, fair value) is available for US stocks today. It will follow for UK when fundamentals data for this market is added. All UK stocks.
Price trend
Uptrend
Versus its 50- and 200-day averages
52-week range
129.95 – 189.90
Price is 47% of the way up
Returns
−11.6% 3m · −13.6% 1y
Price returns, dividends not included
RSI (14)
61
Neutral zone

Price chart

52-wk range 129.95 – 189.90 Daily closes, split-adjusted

Signals

50-day average149.66
200-day average153.84
Golden/death cross (60d)Death, 18 days ago
New 52-week highNo
Bullish RSI divergenceNo
Average daily range (ATR)3.15

Technical summary

Daily
Bullish
9 bullish · 4 neutral · 3 bearish
Weekly
Bearish
4 bullish · 1 neutral · 7 bearish
Monthly
Strongly bearish
1 bullish · 1 neutral · 6 bearish
Moving averages (daily)
SMA 10158.3Bearish
EMA 10157.2Bullish
SMA 20152.4Bullish
EMA 20154.3Bullish
SMA 50149.7Bullish
EMA 50153.5Bullish
SMA 100162.0Bearish
EMA 100155.5Bullish
SMA 200153.8Bullish
EMA 200158.9Bearish
Oscillators (daily)
RSI (14)60.75Neutral
MACD (12, 26)3.08Bullish
Momentum (12)5.74Bullish
Stochastic %K (14)78.53Neutral
Williams %R (14)-21.47Neutral
CCI (20)61.36Neutral
Pivot points (classic, last session)
S3
155.4
S2
155.9
S1
157.0
Pivot
157.5
R1
158.6
R2
159.1
R3
160.2
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.

Dividends

Paid, last 12 months
2.80 EUR
Yield on today's price
1.77%
Frequency
Annual
Next ex-dividend date
Not announced
Tap a dividend date to compare the dividend yield on that day with today's.
Ex-dividend dateAmount per share
2.8000
2.0000
0.7000
0.7000
3.3000
3.0000
3.3500
Ex-dividend dates and amounts from our market-data provider. Shown as declared, before tax.

Prices are end-of-day closes in EUR. Educational only, not financial advice.