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London Exchange · UK · Updated after 23 Oct 2026 close

YouGov plc

YOU · London Exchange · prices in GBX
GBX 268.20▼ -8.20 (2.97%)
Research reportHistorical data

About YouGov plc

YouGov is a market research and data analytics company based in London. It gathers opinions and behaviour through online panels and surveys, then turns the results into reports and data services for clients. Its customers include businesses, media organisations, public bodies and brands that want to understand what people think and how they act. The company works across many countries and covers topics such as politics, consumer habits, brands and public affairs.

The shares are listed on the London Exchange in UK under the code YOU, and the price on this page is in pence sterling (GBX). Our dividend records, which start in 2019, show payments in 7 different calendar years. The Market X-Ray on this page is price-based and compares it with other stocks on the same exchange; it does not measure how healthy the business is.

65/ 100
Market X-Ray · price-based
Fair price profile
Ranks #940 of 3787 on the London Exchange · confidence High
What this score is, and is not
It describes how this stock has traded: trend, momentum, risk, liquidity and dividends, each ranked against the other stocks on its own exchange. It does not measure how healthy or cheap the business is. That fundamental X-Ray needs financial statements, which we do not have for UK yet.
TrendStrong
81/100
Trading above its long-term averages and near its highs.
See the numbers →
Above 200-day average17.9%
From 52-week high-12.5%
MomentumStrong
75/100
Rising faster than most stocks on this exchange.
See the numbers →
3-month return14.0%
6-month return41.9%
12-month, skipping last month3.6%
Stability (higher is calmer)Weak
29/100
Volatile, with deep drawdowns.
See the numbers →
Volatility, 1 year (lower is calmer)45.1%
Worst drawdown, 1 year (smaller is calmer)-46.1%
LiquidityStrong
90/100
Trades actively.
See the numbers →
Avg daily value traded139.49M GBX
Zero-volume days0.0%
IncomeWeak
49/100
Dividend is small or irregular.
See the numbers →
Dividend yield3.4%
Years with dividends5
Price-based X-Ray. The fundamental X-Ray (financial health, valuation, growth, fair value) is available for US stocks today. It will follow for UK when fundamentals data for this market is added. All UK stocks.
Price trend
Above 200-day, below 50-day
Versus its 50- and 200-day averages
52-week range
135.40 – 319.40
Price is 72% of the way up
Returns
+14.0% 3m · +4.2% 1y
Price returns, dividends not included
RSI (14)
45
Neutral zone

Price chart

52-wk range 135.40 – 319.40 Daily closes, split-adjusted

Signals

50-day average270.04
200-day average227.52
Golden/death cross (60d)None
New 52-week highNo
Bullish RSI divergenceNo
Average daily range (ATR)13.34

Technical summary

Daily
Neutral
8 bullish · 2 neutral · 6 bearish
Weekly
Bullish
7 bullish · 1 neutral · 4 bearish
Monthly
Neutral
4 bullish · 1 neutral · 3 bearish
Moving averages (daily)
SMA 10285.5Bearish
EMA 10279.8Bearish
SMA 20275.9Bearish
EMA 20277.3Bearish
SMA 50270.0Bearish
EMA 50268.9Bearish
SMA 100253.7Bullish
EMA 100256.1Bullish
SMA 200227.5Bullish
EMA 200251.3Bullish
Oscillators (daily)
RSI (14)44.95Neutral
MACD (12, 26)3.85Bullish
Momentum (12)1.21Bullish
Stochastic %K (14)12.33Bullish
Williams %R (14)-87.67Bullish
CCI (20)-33.36Neutral
Pivot points (classic, last session)
S3
250.5
S2
257.9
S1
263.1
Pivot
270.5
R1
275.7
R2
283.1
R3
288.3
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.

Dividends

Paid, last 12 months
0.09 GBP
Yield on today's price
3.45%
Frequency
Annual
Next ex-dividend date
Not announced
Tap a dividend date to compare the dividend yield on that day with today's.
Ex-dividend dateAmount per share
0.0925
0.0900
0.0875
0.0700
0.0600
0.0500
0.0400
Ex-dividend dates and amounts from EODHD. Shown as declared, before tax.

Prices are end-of-day closes in GBX. Educational only, not financial advice.