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F vs BKNG

F
Ford Motor Co
BKNG
Booking Holdings Inc.
Price$11.94$161.10
SectorConsumer DiscretionaryConsumer Discretionary
X-Ray Score3870
Valuation6481
Growth3480
Profitability2364
Financial health1867
Dividends6041
Fair value$15$208
VerdictUndervalued +24%Undervalued +29%
Revenue (TTM)$189.9B$28.2B
Operating margin-3.8%32.9%
Return on capital-81.2%–
Revenue growth (3y)5.8%16.3%
Free-cash-flow yield19.6%7.7%
Net debt / EBITDA–0.3×
Dividend yield5.0%13.0%

Scores and fair values are model estimates from SEC filings, ranked within each company's own sector, so scores of companies in different sectors are not directly comparable. Educational only, not financial advice.