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XStocksXray
Research report · 22 October 2026

Zebra Technologies Corp (ZBRA)

Information Technology · Electronic Equipment & Instruments · US stock · price as of 22 Oct 2026

Key indicators

Price$384.16
52-week range$199.05 – $392.78
Market cap$18.5B
P/E (trailing)35.6×
EV / EBITDA19.7×
Free-cash-flow yield4.9%
Dividend yield–
Revenue (last 12 months)$5.8B
Revenue growth (3y a year)−2.3%
Operating margin14.7%
Return on invested capital10.5%
Net debt / EBITDA2.6×

Fair value

Fair value (average of valid models)$357.64 middle half of models $357 – $411
Versus priceFair−7% to fair value
P/E multiple$377.41
P/B multiple$356.65
P/S multiple$426.92
EV/EBITDA multiple$410.61
EV/EBIT multiple$416.93
EV/revenue multiple$425.64
10-year DCF, EBITDA exit$387.95
5-year DCF, EBITDA exit$404.79
10-year DCF, revenue exit$385.13
5-year DCF, revenue exit$398.78
10-year DCF, growth exit$221.57
5-year DCF, growth exit$201.29
Earnings power value$235.60
Model uncertaintyMedium

X-Ray Score

43/ 100 · High confidence · ahead of 29% of sector peers
Valuation58
Growth37
Profitability44
Financial health30
Dividends–

Five-year price chart navy: price · brown: 200-day average · blue band: fair value range

173290406523640Fair value $3582021-102023-012024-042025-072026-10

Executive summary

Zebra Technologies makes the devices and software that help businesses track, scan and manage items and people. Its range includes barcode scanners, mobile computers, label and receipt printers, RFID readers and machine vision systems, along with software that ties them together. Retailers, warehouses and logistics companies, manufacturers and healthcare providers use them to keep inventory accurate and workflows moving.

The company earns revenue from hardware, from recurring software and services, and from repair and support contracts. Over the last twelve months it reached $5.8 billion, though revenue growth over the last three years was -2.3% a year, a decline. The operating margin is 14.7%, and the business earns a profit of 10% on the capital invested in it. It has net debt of 2.6 times EBITDA. No dividend is paid.

StocksXray gives Zebra Technologies Corp an X-Ray Score of 43 out of 100 (high confidence), ahead of 29% of the S&P 500 stocks in its sector. Its strongest lens is valuation (58) and its weakest is financial health (30).

Our fair value (the average of the valid models) is $357.64 (range $356.65 to $410.61). At $384.16 the stock trades 7% above that value, so the label is "Fair" with medium model uncertainty. Fair value is a range, not a price target.

stocksxray.com · page 1
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Zebra Technologies Corp (ZBRA)

Valuation history multiples at each fiscal year-end price; the last column uses today's price and the last twelve months

FY2021FY2022FY2023FY2024FY2025Now
Price$595.20$256.41$273.33$386.22$242.82$384.16
Market cap$32.1B$13.5B$14.1B$20.0B$12.4B$18.5B
P/E38.4×29.1×47.8×37.9×29.7×35.6×
EV / revenue5.8×2.7×3.5×4.3×2.7×3.6×
EV / EBITDA28.1×21.0×24.7×23.3×16.7×19.7×
Price / free cash flow31.8×32.6×–21.0×15.0×20.5×
Free-cash-flow yield3.1%3.1%−0.6%4.8%6.7%4.9%
Price / book10.8×4.9×4.7×5.6×3.5×5.4×
Dividend yield––––––

Fundamentals checklist ● 2 Good · ● 6 Average · ● 8 Bad · each check graded against the sector

Cash quality

Earnings backed by cash−5.1%Average
Free-cash-flow yield4.9%Good

Risk models

Altman Z score2.0×Bad
Piotroski F-Score5 of 9Bad

Growth

EPS growth (3y)−2.4%Bad
Free-cash-flow growth (3y)26.2%Average
Revenue growth (3y)−2.3%Bad
Growth consistency90%Average

Balance sheet

Current ratio0.5×Bad
Net debt / EBITDA2.6×Bad
Interest coverno interest costGood

Valuation

Fair value vs price0.9×Average
EBIT / EV yield4.0%Average

Profitability

Return on invested capital10.5%Bad
Operating margin14.7%Bad
Gross profitability33.6%Average
stocksxray.com · page 2
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Zebra Technologies Corp (ZBRA)

Financials US$ millions, from SEC filings; last column is the last twelve months

Income statementFY21FY22FY23FY24FY25LTM
Revenue5,6275,7814,5844,9815,3965,847
Gross profit2,6282,6242,1232,4132,5932,899
Operating income979529481742700858
Net income837463296528419539
Diluted EPS ($)15.528.805.7210.188.1810.78
Free cash flow1,010413-91954831904
Gross margin46.7%45.4%46.3%48.4%48.1%49.6%
Operating margin17.4%9.2%10.5%14.9%13.0%14.7%
Net margin14.9%8.0%6.5%10.6%7.8%9.2%
Balance sheetFY21FY22FY23FY24FY25LTM
Total assets6,2157,5297,3067,9688,5028,637
Cash332105137901125157
Total debt9912,0232,2202,1712,5022,768
Equity2,9842,7333,0363,5863,5883,435
Dividend per share ($)––––––

Revenue and net income US$ billions: navy revenue, teal net income

FY21FY22FY23FY24FY25

Margins blue gross, teal operating, brown net

0%16%32%48%FY21FY22FY23FY24FY25

Latest quarters

Mar 2025Jun 2025Sep 2025Dec 2025Apr 2026Jul 2026
Revenue ($M)1,3081,2931,3201,4751,4951,557
Growth vs a year earlier+11.3%+6.2%+5.2%+10.6%+14.3%+20.4%
Net income ($M)13611210170135233
Diluted EPS ($)2.622.191.97–2.724.85
stocksxray.com · page 3
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Zebra Technologies Corp (ZBRA)

Peers in Electronic Equipment & Instruments

CompanyX-Ray
ZBRA · Zebra Technologies Corp43
TDY · Teledyne Technologies Inc49
ROP · Roper Technologies Inc45
KEYS · Keysight Technologies, Inc...39

Market Compass outlook for Information Technology: Favourable (75/100). It blends regime history, macro sensitivity, momentum and valuation.

Returns

1 week+1.8%
1 month+6.2%
3 months+46.2%
6 months+66.2%
1 year+26.9%
3 years+87.8%
5 years−27.2%

Technical summary

DailyStrongly bullish11 bullish · 4 neutral · 1 bearish
WeeklyStrongly bullish11 bullish · 1 neutral · 0 bearish
MonthlyStrongly bullish7 bullish · 1 neutral · 0 bearish
50-day / 200-day average$366.19 / $276.42
52-week low / high$199.05 / $392.78
Classic pivot, support and resistanceS2 367.95 · S1 376.06 · P – · R1 390.10 · R2 396.04
stocksxray.com · page 4
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Zebra Technologies Corp (ZBRA)

Strengths

  • Free-cash-flow yield of 4.9% is ahead of 68% of its sector peers.
  • Interest cover of no interest cost is ahead of 75% of its sector peers.

Risks and weak spots

  • Altman Z score is weak against Information Technology peers (2.0×).
  • Piotroski F-Score is weak against Information Technology peers (5 of 9).
  • EPS growth (3y) is weak against Information Technology peers (−2.4%).
  • Revenue growth (3y) is weak against Information Technology peers (−2.3%).
  • Current ratio is weak against Information Technology peers (0.5×).
  • Net debt / EBITDA is weak against Information Technology peers (2.6×).
  • Return on invested capital is weak against Information Technology peers (10.5%).
  • Operating margin is weak against Information Technology peers (14.7%).

Latest SEC filings

DateFormItems
4 Aug 202610-Q
4 Aug 20268-K2.02,9.01
26 May 20268-K5.02,5.07,9.01
12 May 202610-Q
12 May 20268-K2.02,9.01
3 Apr 2026DEF 14A
12 Feb 202610-K
12 Feb 20268-K2.02,8.01,9.01

How to read this report

Every number comes from SEC filings, end-of-day prices and the StocksXray models described on the methodology page. The X-Ray Score ranks each metric against the company's own sector. Fair value is the average of up to 15 valuation models, most of them anchored to the company's own multiples, so it stays near the price and should be read as a range, not a point. Analyst ratings, price targets and earnings-call summaries are not part of this report. Educational research, not financial advice; read the disclaimer.

stocksxray.com · page 5 · generated 23 Oct 2026