adidas is a German sportswear company that designs, makes and sells athletic footwear, clothing and accessories. Its products range from running shoes and football boots to training apparel and lifestyle wear, sold under the adidas brand and formerly Reebok. Customers include professional athletes, sports teams, amateur sportspeople and general consumers, reached through own retail stores, franchise partners and sporting goods retailers. The company is based in Herzogenaurach, Germany, and markets its goods across the world.
adidas AG trades under the code ADS on the XETRA Stock Exchange in Germany, with its price quoted in euros (EUR). Our dividend records, which start in 2019, show payments in 7 different calendar years. The Market X-Ray on this page is price-based and compares it with other stocks on the same exchange; it does not measure how healthy the business is.
Market X-Ray · price-based
Fair price profile
Ranks #293 of 701 on the XETRA Stock Exchange · confidence High
What this score is, and is not
It describes how this stock has traded: trend, momentum, risk, liquidity and dividends, each ranked against the other stocks on its own exchange. It does not measure how healthy or cheap the business is. That fundamental X-Ray needs financial statements, which we do not have for Germany yet.
TrendFair
56/100
Mixed trend against its averages.
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Above 200-day average3.5%
From 52-week high-16.3%
MomentumWeak
43/100
Lagging most stocks on this exchange.
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3-month return-11.3%
6-month return14.4%
12-month, skipping last month-20.9%
Stability (higher is calmer)Fair
54/100
Typical risk for this exchange.
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Volatility, 1 year (lower is calmer)33.8%
Worst drawdown, 1 year (smaller is calmer)-30.2%
LiquidityStrong
98/100
Trades actively.
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Avg daily value traded90.12M EUR
Zero-volume days0.0%
IncomeWeak
42/100
Dividend is small or irregular.
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Dividend yield1.8%
Years with dividends5
Price-based X-Ray. The fundamental X-Ray (financial health, valuation, growth, fair value) is available for US stocks today. It will follow for Germany when fundamentals data for this market is added. All Germany stocks.
52-wk range 129.95 – 193.80Daily closes, split-adjusted
Signals
50-day average149.40
200-day average153.66
Golden/death cross (60d)Death, 16 days ago
New 52-week highNo
Bullish RSI divergenceNo
Average daily range (ATR)3.61
Technical summary
Daily
Bullish
11 bullish · 2 neutral · 3 bearish
Weekly
Bearish
4 bullish · 1 neutral · 7 bearish
Monthly
Bearish
2 bullish · 1 neutral · 5 bearish
Moving averages (daily)
SMA 10
155.9
Bullish
EMA 10
155.9
Bullish
SMA 20
150.6
Bullish
EMA 20
152.8
Bullish
SMA 50
149.4
Bullish
EMA 50
152.7
Bullish
SMA 100
162.0
Bearish
EMA 100
155.2
Bullish
SMA 200
153.7
Bullish
EMA 200
158.7
Bullish
Oscillators (daily)
RSI (14)
65.05
Neutral
MACD (12, 26)
3.04
Bullish
Momentum (12)
9.54
Bullish
Stochastic %K (14)
80.56
Bearish
Williams %R (14)
-19.44
Bearish
CCI (20)
99.36
Neutral
Pivot points (classic, last session)
S3
155.6
S2
156.4
S1
157.7
Pivot
158.4
R1
159.7
R2
160.5
R3
161.8
Signals describe what the chart is doing, not what to do. Moving averages: price above the average is bullish. Oscillators use the usual thresholds (RSI 30/70, Stochastic 20/80, CCI ±100, Williams %R −80/−20; MACD and momentum above zero are bullish). Weekly and monthly views use closing prices only.
Dividends
Paid, last 12 months
2.80 EUR
Yield on today's price
1.76%
Frequency
Annual
Next ex-dividend date
Not announced
Ex-dividend date
Amount per share
2.8000
2.0000
0.7000
0.7000
3.3000
3.0000
3.3500
Ex-dividend dates and amounts from EODHD. Shown as declared, before tax.
Prices are end-of-day closes in EUR. Educational only, not financial advice.
